Prior to this year’s Medic of the Year Luncheon in Lafayette, LA on May 3, 2018, speaker Chief David Brown spoke to a group of local law enforcement officers about the incident in Dallas in the summer of 2016, where five officers were ambushed and killed. He spoke about media relations and handling the press in the days following the incident. Those in attendance were also able to get a signed copy of Brown’s book, Called to Rise.